Jim West

Jim West is the Director of Operations at Understanding Ag, LLC. Prior to joining us, Jim was a Senior Vice President for Operations providing engineering services and information systems integration and resilience support at one of the largest Federal Government services companies.  Additionally, he actively served 24 years in the Marine Corps as an Intelligence, Reconnaissance, and Electronic Warfare Officer.

Having grown up in Central Texas and being “free labor” on his grandfather’s farm, he has always had a love for the land and a healthy respect for the challenges of producing in the Central Texas environment. His Marine Corps career took him all over the world and exposed him to numerous agricultural practices from desert to jungle, and his Marine and corporate backgrounds kept him focused on analyzing data and measuring results. 

Jim and his wife Marti, have four grown children who are living all over the U.S.  Today, Jim and one of his sons own a regenerative agriculture business in Central Texas.  Jim is a graduate of Rice University and received his Masters from Marine Corps University in Strategy and Operations. With a passion for the Understanding Ag mission, Jim integrates his background and experiences with the team of unsurpassed regenerative consultants to help other producers realize the benefits of healthier soil to produce healthier plants and animals to facilitate healthier people.   

You can contact Jim at JWest@understandingag.com